(Gen)AI-based Automation in Organizations (GAO)

  • Type: M.Sc. Lecture
  • Semester: Summer Semester

The advent of generative artificial intelligence (GenAI) has received great attention in business and society due to its capabilities of creating new and unique outputs across a range of modalities. Individuals started rapidly to use the capabilities of tools like ChatGPT and Google Gemini for text and image generation, personal recommendations, or decision support. At the same time, organizations are challenged to leverage  generative AI but also AI technology in general within their business models, processes, and information systems. (Gen)AI technologies enable executing cognitive tasks which in the past were only carried out by employees of the organization. Ultimately, this leads to an increase of automation in organizations. This course will teach concepts to support organizations and their employees to increase the level of automation leveraging (Gen)AI technologies under consideration of an economic and social perspective.